Are you part of a society in a rush? Do you prefer ‘fast food’ over shopping and cooking at home? There is always a difference in value between anything that endures or is long lasting versus something transient. This difference in value may be part of the equation when you consider Article Marketing vs PPC Marketing.

PPC or Pay Per Click is right now and gives immediate results. It also requires a budget. Article marketing takes time to develop and results will certainly not be instant.

You may need a competitive budget for PPC to purchase keywords and key phrases. You will need to apply your management skills to identify your best buys. It will take some analysis to determine which words or phrases produce the best return on the funds you invest.

On the other hand article marketing is a perfect match for people on a low or no budget scheme. There is data to support the idea that people attracted to articles may be a better customer. They may be a reader who is inclined to come back to you because your information is helpful, entertaining, or instructional.

When you purchase listings from a popular PPC company you will have a listing appear because you paid for it. With article marketing there is a sense that you earned your readership. A popular observation is that you will probably benefit from a marriage between both methods.

You may want to consider starting with some ppc marketing to get a grasp on effective keywords. You may be able to determine which phrases are most beneficial to you. The funds spent here may save you from time consuming mistakes in article marketing with keyword information that has less value.

There is a ‘time is money’ component to your decision making process. You may go to a restaurant and order a meal for the entire family. When it is done you are presented with a bill. When you examine the bill you might think to yourself how many meals you might prepare for the family if you had spent the same amount of money on grocery store items.

The money will go farther at the store and you can prepare several meals designed just for your family’s taste. Article marketing is like that because you craft each one for your reader’s particular appetite. You serve up one relevant article after another ensuring they want a seat at your table on a regular basis.

With PPC you may need to commit to a constant budget of buying a position over and over again. If you are generating good monthly income this can be a worthwhile and effective tool.

Combining both approaches may be the ultimate return on both your time and your budget. Consider the available shortcuts and tools available when you are determining the route that is best for you.

Increased readership, vital back links, and wide recognition may be the welcome results of your articles. Instant feedback and monetary gain may be the result of judicious ppc strategies.

No mater which strategy that you use, it still comes down to marketing. If you do not know how to market and attract people to you using attraction marketing than you need to learn how. Bob Howard is an experience attraction marketing online coach. Put your information in the form below to receive free training and work with Bob.

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An outstanding matchmaker has a reputation for introducing two people that form an enduring relationship. One of the best technical matchmakers is found in seo optimization wordpress blog. It comes with a terrific technical tool chest. Take time to learn what is included and how to use it.

Someone once said, ‘love is blind’. Like love, search engines are also blind. A search engine does not care how pretty your site looks. It does not see a tropical scene or rows of flowers and stuffed animals.

A search engine will frisk your site for words. It will comb through the material you put on your site. It will devour all the words used to educate and inform readers. Remember to be ‘word conscious’ when writing your blog because the engines will evaluate everything you share.

Your job is to write words that will allow you to be found by searchers. Think about how you search for something on the net. Consider how other people search topics on the internet. Write words that you and others use to find your widget.

Search engines may not get bored easily but they will not read everything on your site. Expect a search engine to bite off the top of the site. Put relevant content close at the beginning of your blog. Plan your content before you write.

The average search engine is going to perform some comparison shopping on you blog. It will examine text in titles and words used in links. Then it will compare those findings to your keywords and words found in your blog.

Some people rely heavily upon photographs and links in their blogs. Take time to add some text to go with your pics and link material. Try to have stellar sites link to your website. It will make a distinct difference to the search engines.

Make sure you get the word out about your blog. You can pay to have your site submitted to search engines but many are free. Start by submitting to the free sites first. Evaluate the results and then consider one or two paid engines.

There are many free directories that would love to add your blog. You should prepare a synopsis or cutaway to briefly describe your site. Lay out the point of your blog and a hook for potential readers.

Once you have mastered basic techniques you should explore extra steps you can take now. You can add meta tags to your site. This tactic helps to tell what your site is all about and what purpose it serves. When you take this step you may find you are ready to expand your adventure.

Take time to learn about tags and topics. Check out what feeds are available for your site. Discover how permalinks can enhance URLs that you use right now. Do not forget to have fun while you are working on your goals.

Keep in mind that your blog is about sharing information in a way that creates readership. You have captured someone’s attention and they pass it along to a friend. Sharing interesting and useful information in sincere, friendly manner will go far in making you an authority on your subject.

If you want to work with one of the best network marketers in the online industry, Bob Howard is on an elite master mind team of 5 figure monthly income earners. Fill out the form below to receive training on marketing and begin working with Bob.

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Affiliate marketing can be a lucrative and effective way to earn money while marketing online. There are many affiliate programs out there and all you need to do is make sure you have yours ads for the right products and services in font of the right target market for a large enough number of views and you will make commissions. Those are the three ingredients. How you do that can really vary but a good technique I have found is article marketing.

An article can be written about almost any subject. All you need to do is some research on what are good keywords for you target market and then write an article about those key words. You do not need to be an expert you just need to know someone who is or do a little research and lean about the subject related to the key words. When you are writing your article you want to strategically place links within the article that will go back to your affiliate sites to that if someone were to click on them and make a purchase you would get your commission.

Once you have created your article you will want to get it published to as many sites as possible so that you are getting your links in from of a large number of people that are of the right market so that you may obtain a sale that leads to a commission. One of the best tools I have found to do this is the Unique Article Wizard. This tool will enable you to publish your article to as many as 10,000 sites. By having links back to your blog where there are more articles you can also increase your back links which will cause the search engines to select your articles when searches for the keywords you used in writing you article. It is this kind of SEO organic traffic that can make your readers and consequently commissions rise.

One other thing I recommend is that you also create a video about your article and put it on YouTube using the same keywords that you had in your article. Since the Unique Article Wizard allows you to publish videos with you article you can reference your YouTube video in the article which gives thousands and thousands of links to that video from all of the sites the article will be published. This will cause the video to get organic search traffic on YouTube which is the fourth most visited site in the world. If you have a link in your video back to your blog you will create even more traffic to you blog which will generate even more traffic. It is this kinds of circular links that will put you on the first page of Google.

With all this traffic you are increasing your odds of making affiliate commissions. Also these articles never go away so as you write more and more articles you will continue to increase your traffic and continue to increase your commissions. This is the kind of vicious cycle that you want to create.

In summary the Unique Article Wizard can be a real money maker for you and at the same time you can market other affiliate products using this tool and explode your commissions all the way to the bank.

Bob Howard is member of an elite master mind group of marketers that can teach you techniques just like this one to take your online income to the next level. Fill in the form below to work on Bob’s team and get your first training videos.

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In the marketing industry, it is believed that article marketing is a technique that provides a lot of benefits to entrepreneurs. It is widely used in the field of marketing to establish one’s business. It is helpful to marketers who want to have better search engine rankings. Yes, article marketing really has a big impact on promoting products and services by business owners who just have a small marketing budget.

So what are the benefits that article marketing can bring in to your business? Are there really benefits you can get? Yes, there are benefits you can get from utilizing article marketing as a strategy in your business. And for you to know the benefits, below are the detailed explanation.

Positive SEO Result

Is having positive SEO result important in one’s business? Yes, it is! So what’s the relation of article marketing in having a good SEO result?

Article Marketing is a great SEO tool. Why? It allows a marketer to combine the use of link building and keywords to increase the Website rankings. If you submit an article to an article site directory, you are given the chance to include a resource box. In this resource box, you can include a link which will then point readers back to your respective site. Thus, it helps you to increase your web traffic. Also, with the link that you include in your resource box, you can incorporate your selected keywords so that there will be a positive effect on your SEO rankings. By doing so, you are also boosting up your SEO rankings for those particular keywords.

Establish Credibility and Proven Reputation

Article Marketing can also be a way for you to establish your reputation and credibility as an expert in the marketing field. If you are able to publish articles with high quality, people will always look forward to your articles because they know that you are giving quality information. Thus, you will be trusted by people. So the things you will be promoting like your services and products will be easily patronized because people know that behind those promotion is a trusted name.

Establish Good Rapport with Prospects

As what is stated above, if you are able to give out quality information then people will like you. Through your articles you are able to capture the interest of your prospect leads. Yes, with the power of your articles a good rapport is being established. And because of that, it will be easy for you to convince them to try the services and products of your business. So the more prospects being captured by your articles, the more good rapport will be established. Then, there will be more traffic in your sites resulting to an increase stream of income.

Developing a Lucrative Mailing List

If you want members of your target audience sign up for your newsletter, then article marketing would be a good tool to use. In your articles, you may put a link in your resource box which will point your prospects to your subscription page. You may also offer for a free special report in your resource box so that people will be more convinced to click on your link and subscribe for your list. Then you use article submission software to submit your articles to several sites. This kind of article submission is what really makes a difference in your readers. You should also put your articles on an article directory and an article marketing blog or article network. With this strategy of free article marketing, you will be able to build a list to which you can continue to market your services and products. And as you go along with that, potentially you will increase your sales. Isn’t it a good thing?

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Anyone that has been in Internet Network Marketing for any time at all knows how hard it is to get 40 leads a day. How about getting 40 leads a day for free. That is exactly what a good friend of my has been doing using LinkedIn. There are a lot of people that do not know much about LinkedIn but it has been around for a while and there are over 40 million subscribers to LinkedIn. Additionally the average income for those on LinkedIn is $109,000 a year. LinkedIn is not just any social networking site. It is the cream of the crop in business that use it.

There are several things that you need to be aware of when you start to use LinkedIn. First since it is a higher caliber of users you have to take a very professional approach when you build your profile. It is not Facebook and do not put a picture on LinkedIn like you would on Facebook or no one would want to join your network in fact if you do not present yourself in a professional way you will get removed from many of the groups to the point where you are doing more harm to your image then if you were not on LinkedIn at all.

I am not a LinkedIn expert at all but my good friend Larry Beacham is the King of LinkedIn when it comes to knowing how to generate leads for his business. Larry has written a book on what he has learned about LinkedIn and how to get leads from it. The book is called LinkedIn Lead Generation Blueprint. I spend some time with Larry last weekend and was able to get a short interview with him. If you are interested in that you can see a link to that below. In Larry’s book he describes how he has been able to consistently generate 20 to 30 leads a day and a few times over 40 leads from using his techniques on LinkedIn.

Below you will find the interview I did with Larry at a conference we both attended. The background noise is a little distracting but it does not take away form the information that Larry shared.

Now the rest of the story is that I started to implement Larry’s techniques about 5 weeks ago and within a few days I started to generate leads. Within a week I had build up to where I generated 18 leads in a two day period. What is amazing to me is that I had been on LinkedIn for over four years but had never used it the way that Larry recommends. The lesson here is you can be real close to being where you want to be but if you don’t get the results it no different than if you had never tried in the first place. Now I regularly generate about 20 to 30 leads a week from LinkedIn. Also I find the LinkedIn leads to be a very highly qualified leads. Bottom line is that LinkedIn is a very good source for obtaining leads for your business as long as you do it the right way. Larry has figured out a way they really works which I was able to demonstrate.

Please let me know what you think about this content. I welcome all comments. I hope that it helps you to be able to attain what you want out of your business.

About 4 weeks ago I listened to friend of mine tell me how he was using article marketing and getting up to 70 leads in a single day. Holy cow I thought to myself. How can this guy, who was only doing marketing online for two months, do this using FREE advertising. I was speechless. I had been struggling for months to get 15 leads a day using Pay Per Click and the cost of that was eating up all the profits. How was this guy doing it. Here are the techniques that Dave shared with me.

First, he began to write articles on topics that are of interest in the network marking field. As a beginner Dave was not sure what those were so he researched what people were talking and started to wright articles not from his own knowledge but from what others were saying. This is very important to understand. He was just repeating what he was leaning in his research. You do not need to be an expert you just need to be able to get the opinions of experts and what better way to do that than to use Google. In his research he was able to create articles that he knew people were interested in because he knew how often they were searching for key words related to the articles. Additionally when he knew of someone that had success with a specific topic he would interview that person and put and MP3 on his blog or use the content to create another article.

Second, after the article was created, he would publish the article on his blog so that anyone could read the article. He would also optimize his blog so that the key words that people had been searching for were in the key words section of his blog so that the article could be found by the major search engines.

Third, in order for the search engines to rank the article high, it would need to be an article that had lots of reverences to it across the Internet. To accomplish this you want to post your article on as many article sites as you could across the Internet. These links commonly called back links are what tells the search engines that this is a popular article and it should therefore be higher on the pages when the key words being referenced are searched.

And finally you must continue to create and post articles so your web site gets more and more traffic as more articles are created and posted across the Internet. As more and more key word popular articles get created and these articles rank higher and higher by the search engines and more and more traffic is generated for you website things begin to accelerate as the traffic increases and the site become more popular.

It was this very frenzy that lead to Dave being able to make over $25,000 in a two week period from only one of his affiliate commissions let alone all the people that he added to his primary business. I interviewed Dave a few days ago and he shared some of what he was able to do in this interview. You can see that interview below.

Now the rest of this story is that about 4 weeks ago I began to use Dave’s article marketing techniques. I have been creating about 3 or 4 articles a week and posting them on my blog and to all the article sites. As started earlier I was spending most of my profits for pay per click and was getting around 15 leads a day. For those that have been in network marking for a while you know that 15 leads a day is quite good and you can do rather well with that lead flow. Well I made the commitment to myself that I was going to stop all PPC and focus entirely on free advertising like Dave had been doing.

Here are my results: After 4 weeks the traffic on my blog has gone from 20 visits a day to over 100 a day and I have had a few days where it went over 350 visits. My lead which are now all free have risen to and average of 30 leads a day and yesterday I hit 51 leads in a single day. All FREE!!! Now I can not guarantee that you will get the kind of results that Dave and I have gotten but I can tell you that you can increase your leads if you will just follow the steps.

A set of webinars was created where Dave talks in detail how he creates his articles and puts them out on the article sites. You can only get this information in the back office of the marketing system that Dave and I use. To get access to this information you will need to put your name and email in the box below and after you receive the email from me, send me a reply and ask me how to get access to this webinar.

To use the automated article submitter that Dave and I use click HERE.

To use the article network that Dave and I use click HERE.

I recently talked with a friend of mine that has been able to achieve over 70 leads a day for free in his online marketing business. Can you imagine what that would do to your business if you could do that. Now I am not talking about a team a people that is doing this. I am talking about one guy. He also has been doing article marketing, which by the way, is absolutely free. And get this, he has only been doing this for two months.

This guy has really learned some secrets of how to market using articles. If you have not heard of him, his name is Dave Wood and he has been hitting it out of park lately. He did a few webinars over the last two weeks where he shared some of his techniques and I wanted to tell you about them.

First, you write articles that are interesting and that people would link to hear about. How do you do that if you have little experience. Well, since David was in this position he chose to interview some people that did have the expertise and thereby giving his articles creditability. Do you think you could do that? How about you attend a webinar where you learn something interesting from someone who has had success in the industry and you write an article about that. The point is you do not need to be an expert. You just need to listen to one and then write an article that others will want to read.

Second, you must know how to market the article. In order to get others to ready your article you must get it in as many web sites as you can as well as get the search engines to promote your article. This can be done by posting your article to all the free article sites you can find on the Internet that have back links to the original article. When the search engines see that your article has so many other sites pointing back to it, that gives it creditability and the search engine will rank your article higher for the key words you have used. Now posting the article on hundreds of sites can be very time consuming unless you have an automated tool to do it. There are several tools out there and I will share with you later the one that Dave and I use. With this tool you can post your article to over 200 sites in a matter of minutes.

Third and the most important part of getting traffic to your web site using articles it to be consistent. You must write articles regularly so that people will trust you. The more you do it and the longer your do it with good articles you will gain more and more creditability. They can’t just be articles, they have to be articles with good content. In order to do that you will need to attend webinars, read books, listen to CD’s and grow yourself and your knowledge about your market. Eventually you will be able to write your own content from your knowledge. Since this is an industry that continues to change you will need to continue to learn and grow so you can create new and fresh content. This is never ending processes although it will get easier the more and more you know and can add your own in sites to what you are learning each day.

Please let me know what you think about this content. I welcome all comments. I hope that it helps you to be able to attain what you want out of your business.

The tool that I use to submit articles to over 200 article sites in a matter of minutes.

I have been doing multi level marketing off and on for over 15 years. About 8 months ago I got back in the business. I spent several months trying to grow my business the way that my upline taught me but just was not very successful with it. Well I guess that is an understatement. I never signed up a single person. I then discovered an online marketing system that really changed my whole way of thinking. Now the marketing system is great but that is not what I want to talk about. What I did not anticipate was that my biggest obstacle to success was my own mindset.

Part of this marketing system is education and teamwork. In that teamwork and training I came to realize that I was my own worst enemy. As I became more educated about marketing and the psychology of marketing, the psychology of asking and the art of closing, I realized that I was sabotaging my own work. Wow what a shocker that was to learn. Well as I have changed the way I think, there is one key thing I learned that I felt others could learn from so they did not go through the same struggles I have.

Negative thinking will only get you no’s and attract negative thinking people. Positive thinking will get you what you focus on and attract positive people. I have read so many books on this and listened to so many CD’s that it began to soak into my head what the power of positive thinking was all about. I am not a psychologist that can tell you how all this works but what I can say that I finally got it. I finally realized what so many had been saying. What you don’t realize is how we have all been programmed for years by the educational system, through TV, radio and the news. We are a negative thinking society. You have to reprogram your mind from years of bad thinking. It is just not an easy task and for some may takes years to attain.

When I look back I am not sure why it took me thousands of dollars of coaching, books and CD’s to finally get it. I also will not tell you that I am always positive but I have made huge strides in changing my mindset which is changing my wallet each day. If you have a negative mindset you are most likely only holding yourself back. Don’t do that to yourself. Make up your mind right now that you will change.

If this is you then let me recommend a few things that may get you started down the right path. A book by Echart Tolle called “The Power of Now”. A book by Bruce Lipton called “The Biology of Belief”. I also highly recommend Jeffery Combs and Cedrick Harris both of whom I hired as coaches in my walk to understanding this about myself.

Please let me know what you think about this content. I welcome all comments. I hope that it helps you to be able to attain what you want out of your business.

So many times when I talk with a Network Marketer who has just gotten online, they are ready to build their web site, sending people to it as fast as they can because it is such a great opportunity if they would just look at it they would sign up. Ahhhh WRONG! That is just not how it works.

First of all, people do not care about your business. Most network marketers that are online are just looking for a way to market their business, not yours. Second, most Network Marketing companies do not let you mention their name or their products other then in there corporate approved web site that every other distributor in that company has.

Inevitably the next question I get after telling the person this is “Well than I just don’t see how this can work.” That is the 64 thousand dollar question. How can you market online with these two givens. The answer is that you need to help people with their problem and once you have gained their trust they may listen to what you have to say about your business.

This way of thinking foreign to most new marketers. They just do not see how this can work at all. How can you help someone when you do not know what to do yourself. The answer is you have to learn first. How can you do that? That is a chicken an egg situation. How can I ever get started? We my friend, you have to have a system and a team that will show you and teach you. This is not a get rich quick process. You will need to grow yourself in order to help others but with the right system you can takes years off of this process.

So if you are new to online network marketing, the first thing you need to do is slow down and study the systems that are out there. There are several good ones and they all have some things in common but the bottom line is you have to be more James Bond like in how you market online. The direct Attila the Hun approach does not work. It doesn’t work offline either but online you just get ignored.

Be more James Bond and you will be more successful in your progress.

Please let me know what you think about this content. I welcome all comments. I hope that it helps you to be able to attain what you want out of this business.

Traffic Fomula 2

A blog for the network marketer is much more then somewhere you put your latest article you found interesting. Todays network marketer must always have some edge to each touch they have with a lead or potential customer. If your web site looks like everyone elses then you are just another boring or web site. You have to have some pizazz that make people interested. Your site needs to give some energy off just like you would if you were talking to a prospect.

In order to do this you need to continually study the latest trends. Right now the last trend is the Nerve Center Blog that has been introduced by Mike Dillard in Traffic Formula 2 (TF2). Unless you have purchased TF2 you would not know what Mike has been discussing. His team has done extensive research and has proved many of the items that they recommend for your blog work and attract more optins to your site. This is the kind of trends you need to stay on the leading edge of to keep your site fresh and new.

I am going to list some of the items that have been recommended in TF2 for their “Nerve Center”.

First is to have a self-hosted blog. This is blog that is on a server that you own or are leasing. This is different than you using a blogging service such as WordPress.com or Blogger. Additionally the server that you use needs to have the correct software to install the tools they recommend. The software that you need is fantastico. The service they recommend is Hostgator since it already has fantastico installed and it is a very reliable and affordable hosting service.

Once you have the hosting server you need to install the wordpress.org software. This will give you a wordpress blog that is fairly easy to maintain for anyone that can use a common editor. The power of WordPress is in the tools that are offered for the framework. Three areas I want to talk about are Themes, Wigits and Plugins.

There are many themes that are available for free or for a small fee. The recommended free theme is Atahualpa and purchased them is Thesis or WooThemes. Two or three column. One large main column and then either one column to the right that is about 1/3 to total width of the page or two smaller columns that collectively are 1/3 of the right side of the page.

There are many built in wigits that are pretty easy to understand but there is one that is extra powerful and that is the text box. The text box can take HTML code that can be almost anything you could imagine. A text box can hold the HTML code for an Optin box that would normally be on your capture page. This can now be right on your blog. Additionally this box can be used to have any icon and link to your other sites like social media sites of FaceBook, Youtube, Twitter or LinkedIn. You can have the icon for that site displayed and when clicked they would be taken your social site.

Plugins could be talked about for hours. For the most part they are easy to install. The plugins I recommend are: Tweetmeme, Sociable, DISQUS, All in one SEO Pack, WP Google Analytics, Google XML Site map and Askismet. For the most part these plugs have good documentation and are easy to install. Just contact me for more information or if you have questions.

Now  there are a few more items that you need on your blog. Most of this is content that you need to write and some it of it is a little technical but fairly easy to do.

You need to have an optin form that your prospects can fill out. This information will go into your autoresponder and will begin to market to your prospect. A good series of auto responder emails will enable to you makes some affiliate commissions while the prospect gets to know you. That subject is for another article. Lets move on.

Your blog should have a picture or video of you where the prospect can get to know you better and see what kind of person that you are. This is all about attraction marketing so you need your picture to reflect the image you want to project, so keep that in mind.

Your blog needs to have a section that has your story of how you got to where you are. This story needs one that people can relate to but at the same time has some snap to it so that you are bringing in the kind of people you want in your business. Additional pages with testimonials and other information about you will allow people to get to know you better. All of this will build your image and rapport with your prospect.

The more the over all look of the blog represents that kind of people you are looking for the more optins of the right kind of people you will get. Be consistent with posting content to your blog and you will have a better following. Over time there will be lots of content and you will get more and more optins.

Please let me know what you think about this content. I welcome all comments. I hope that it helps you to be able to attain what you want out of this business.

You can get a copy of Mike Dillard’s Traffic Formula 2 by visiting http://www.MLMProMentor.com/goto/mlmtrafficformula2